Norazly
Basarian.
Senior Marketing, Student Recruitment and Business Development professional with extensive experience across higher education, financial services and international trade.
Connecting people, organisations and opportunities.
A career built around communication, relationships, commercial thinking and getting things done.
I am a marketing and business development professional with experience spanning higher education, financial services and international trade.
My work combines marketing strategy, student recruitment, stakeholder engagement, sales, relationship management, school outreach, events and business development.
I enjoy working in environments where ideas need to move quickly from planning into execution, particularly when the goal is to build relationships, generate opportunities and deliver measurable results.
Professional Snapshot
Experience that connects strategy with execution.
A practical combination of commercial, marketing, communication and relationship-building capabilities.
Student Recruitment
Student engagement, education counselling, school outreach, lead follow-up and enrolment activities.
Marketing
Campaign planning, digital content, promotional activities, events and audience engagement.
Business Development
Relationship development, prospecting, partnerships and opportunity generation.
Stakeholder Engagement
Engagement with students, parents, schools, companies, agencies and institutional partners.
Presentation
Public speaking, education briefings, counselling, presentations and professional communication.
Sales & Reporting
Sales activities, client management, reporting, pipeline follow-up and performance monitoring.
Digital Marketing
Websites, social media, online campaigns, landing pages and digital enquiry channels.
Campaign Execution
Turning marketing plans into events, outreach programmes, content and real-world activities.
A career built across different industries.
From international trade and financial services to higher education and student recruitment.
Marketing & Student Recruitment
Focused on student recruitment, educational counselling, marketing activities, school engagement, events, stakeholder relationships and enrolment development.
Takaful Consultant
Managed client relationships, sales and marketing activities, customer engagement, recruitment of new agents and performance reporting.
Liaison Officer
Worked in an environment involving stakeholder engagement, business relationships, international trade development and organisational representation.
Collections Executive
Developed early professional experience in financial services, customer communication, account management and performance-driven operations.
More than job titles. Real-world work.
Areas where my experience translates into practical value.
Student Recruitment
Supporting prospective students throughout the journey from initial enquiry and counselling to application and enrolment.
School Outreach
Developing engagement with schools, students, teachers and communities through outreach, education programmes and recruitment activities.
Marketing Campaigns
Developing promotional materials, digital content, campaigns, events and communication initiatives designed to generate enquiries and engagement.
Partnerships
Building relationships with organisations, schools, businesses and other stakeholders to create mutually valuable opportunities.
A broad professional toolkit.
Looking for someone who can make things happen?
I am open to conversations about marketing, business development, student recruitment, partnerships and new professional opportunities.